As a blogger I occasionally find myself on the receiving end of various PR pitches. I have never exactly sworn off the idea of writing something in response to a pitch. Still, the majority of them are way off base (as in, you’ve never actually read my blog, have you?) or simply just don’t feel right. I’ve generally been a pretty good sport though. After all, as a fellow PR pro, I understand that the struggle is real.
Then along came the folks with Mattel and their fun little “Game Time is Anytime” contest. How did they know I love games? Did someone tell them about the card game debacle of last Thanksgiving? HOW DID THEY KNOW?
It doesn’t matter. The point is, I really enjoy games.
So, when they asked if I’d be interested in helping them promote their Facebook contest in exchange for some new games to add to my collection I couldn’t even play hard to get.
Game on, indeed.
The challenge was this: They would provide me with my own Game On kit and I in turn I would drop a surprise game night (or anytime, really. Because that’s the point. Game time? IT’S ANYTIME) on the good people in my life.
I thought about it for a long while. When and where was I going to drop a surprise game time on Kyle? Dinner? (But… But, food!) While we were watching TV? (Too obvious…)
Then it dawned on me that there was at least one regular routine in our lives that could definitely use an injection of random, spontaneous fun: Laundry day.
Not that doing ones laundry is ever fun but we are among the unlucky masses that need to visit a laundromat, which just makes the chore a million times worse. You have to lug your clothes out into public, spend way too much money doing something you hate, and you end up wasting valuable time literally watching something dry.
It was the prefect time to bust out the “game time” button!
The beauty of card games like “Uno” and “Apples to Apples” is that they’re portable, which means that it was easy to toss the card decks in with our haul of dirty gym clothes and detergent. And BAM! Just like that, laundry time = game time.
You don’t need to be a kid (or have them, for that matter) to appreciate playing a game with friends. Seriously, I’ll bet you’re reading this and remembering that fateful game night back in university and thinking to yourself, “That’s the stuff that dreams are made of, right there!”
Want to recreate the magic? Skip on over to Mattel’s Game On Facebook page and enter their weekly contests (which also happen to be games! EVERYTHING IS SO MUCH FUN!) for a chance to bring home a new game for you to surprise your friends and family with too! And/or shake up laundry day! Or any other time because, if it isn’t abundantly clear by now, game time is anytime!