In an effort to showcase more of my professional work here on Gumption, I figured I’d write a quick post in honour of the weekend I spent giving the Quinte Pediatrics and Adolescent Medicine website a makeover.
The last time I redesigned our website I completely rebuilt it from the groud up. It was a big process and there was a lot of learning for me to do along the way, but it was a great experience and I was proud of the end result. That was about three and a half years ago now though, so much like my own blog, a new look was overdue.
One of the biggest problems with the old site (by the time we made the decision to upgrade) was that the amount of content we had for it had outgrown the theme, and because of the theme’s limitations I was squeezing things into configurations that really weren’t ideal. To fix these issues I worked with a really robust theme with lots of options, and went for a crisper, more streamlined look overall. I consolidated some information and tried to make sure that everything had a home.
I focused on making it easier to find information, making sure that the information that’s there is easier to understand, and on highlighting the key areas that analytic data have told us are the most important to our audience. There’s still a bit of tweaking and updating to do on a few pages, but overall I think we’ve got something that our users will have an easier time with.
It never ceased to amaze me how much time a job like this can take. It sounds easy enough in theory and, in truth, it’s not difficult so much as it’s time consuming (Up until Friday it was all research and concepts. From Friday on it was all WordPress, all the time). At the same time though, it’s a lot of fun. I really enjoy getting caught up in building with Wordpress – it’s an enjoyable challenge that always yields results that I can be proud of.
I hope you all like the new look! I’ll see if I can update this post later with a screenshot of the old one for anyone that hadn’t seen it before (got to see if I have a copy on the new computer somewhere…)