Category Archives: Public Relations

PodCamp Toronto Part 1: The Sessions

I want a shirt that says “I survived PodCamp Toronto 2012”. Not that PodCamp was dangerous or tedious or anything that would normally denote a situation that would need to be survived. I just feel like I’m finally part of the club now, y’know? This past weekend was a big one full of learning, meeting read more »

In the interest of the (unpaid) intern

I posted this on Google+ this morning and once I got writing I realized I had a lot more to say than originally anticipated. I spotted this Globe and Mail article on Twitter this morning and, almost instinctively jumped all over it. It’s a great read and provides a lot of important food for thought: read more »

Pretty, Shiny Things

This week’s The Weekly Something feature is about jewelry. Somehow, pretty adornments managed to become a bit of a theme this week and so it only makes sense that this would become the subject of a TWS feature. This TWS is also somewhat of “support independent artists” story with two sides to it: a good read more »

The art of saying thank you

A little while ago I did some pro bono media relations work for an event being run by an amazing local non-profit. I like when I am able to take the time for projects like these. It alway feels good to work hard for a good cause and it also helps me to stay on top read more »

Don’t be “that” PR person – Know your bloggers!

Last week as I was perusing through my Twitter feed I noticed a series of less-than-impressed tweets from @herbadmother (aka Catherine Connors, mommy blogger extraordinaire who writes over at Her Bad Mother among other sites. I happen to be a big fan, despite my lack of mommy-ness. You definitely don’t have to be a parent read more »

The schooling of Stephen Colbert

On my very last day of work at Free The Children, we were presented with an incredible opportunity. A new trade bill was being introduced in the US banning the import of goods produced by child labourers and none other than Stephen Colbert, host of the Comedy Network’s (Comedy Central for our friends south of read more »

comment consideration

As a public relations intern at a large non-profit organization, one of my everyday roles is media monitoring. One of the various forms this role takes is time spent pouring over various online news publications. My primary objective is obvious – keeping tabs on mentions of our brand in the media. Yet I, like many read more »